Packaging serves as implicit marketing and symbolises the brand. In addition to its main function of protecting products for usage, sale, and distribution, product packaging serves as the primary point for interaction with customers, making it a crucial component of the visual identity of a company.
The selection of packaging material becomes crucial as companies test out various packaging options. Every variety has distinct benefits and factors to take into account, which have a big impact on both usefulness and attractiveness. Rigid boxes and folding cartons are two common types of widely discussed packaging. To help businesses choose the best packaging choice for their products, this article compares these two.
Folding Cartons
One thick sheet of paper is used to create folding cartons, known as paperboard. Folding carton packaging is a lighter box packaging and a flexible option. Its flat structure makes modification and storage simple, as it shapes into appearance as requested. Folding cartons are frequently used in the food service, beauty products, and the retail marketplace as an affordable and aesthetically pleasing option to eye-catch customers. Artcards and boxboard are two common types of folding cartons. Folding cartons integrate both features, durability, and flexibility. They offer enough protection for various goods in various measurements and forms. However, because of their lightweight nature, they may have trouble handling big or large objects.
The outstanding printing qualities of folding cartons enable the creation of superior artwork that raises reputation and product exposure. Paperboard and other common materials have a smooth surface that works well for intricate and colorful images. Additionally, folding cartons provide the least complicated finishing and ornamentation alternatives for their appearance, giving you plenty of chances to effectively reflect your products and position yourself differently from your rivals.
Although folding carton decorations allows for innovation, there are limitations to finishing. The carton’s ability to fold might reduce the possibilities for extensive decorations, necessitating a thorough assessment of the intended aesthetic effects throughout the design stage.
A significant benefit of folding cartons is affordability, especially when used in high quantities. If the same print process with production methods, they also typically have the shortest turnaround times when in contrast to the rigid box packaging form. Folding cartons are an affordable option for bulk production due to their affordable resources and efficient production process. It should be noted that small amounts of production batches would be pricier because the initial setup costs may be higher per unit.
In line with environmentally conscious standards, folding cartons are frequently made of easily recyclable and reusable resources. To further reduce their use of virgin resources, some cartons use recycled materials or come from eco-friendly sources.
Rigid Boxes
The rigid box is made up of a chipboard. A material consists of supporting layers for covered writing paper, separate compartments inside packaging, and the central layer of strong fiberboard. Sturdy with top-notch packaging options, rigid boxes stand out by their resilient and durable design. To create a more high-end impression, designers utilise materials like chipboard that are covered with fancy paper or fabric.
The structure of the rigid boxes can withstand the load steadily, which gives packaged products a solid and exquisite appearance that raises their worth. For instance, gifts, gadgets, and luxurious items are usually packaged in sturdy boxes to increase the sense of worth of the objects within. These boxes keep their shape, giving high-priced or fragile goods the best possible support while being stored and transported. For instance, for luxury products, some customers may request for rigid box integrated with EVA form, known as Ethylene-vinyl acetate, a polymer known for its shock-absorption properties and premium look to protect high-end sensitive items within. Other than that, to cut costs, a rigid box with EPE foam covered with black velvet could be an alternative for customers looking for sleek-look packaging.
For certain items that demand more versatility, rigid boxes’ limitations on flexibility could be undesirable, even though their sturdy appearance is perfect for conveying rarity. Rigid boxes provide richer printing options and premium finishing solutions to improve the packaging’s visually appealing qualities. For sophisticated patterns, embossing, debossing, Spot UV, and UV varnish, the solid surface is great. However, the wide range of printing options comes at greater costs, especially for sophisticated patterns.
Rigid boxes offer a high-end packaging option, but they are generally more expensive and need more time to produce than other packaging solutions. The opulent appearance and sturdy construction enhance the contained products’ apparent worth, boosting the brand’s prestige. On the flip side, the layered and frequently laminated design of rigid boxes makes recycling them difficult. It is more challenging to reuse them after waste disposal.
Additionally, rigid boxes frequently need a significant amount of performing manual tasks which raises their price. Air shipping from regions with cheaper labor costs can have an adverse consequence on environmental sustainability. It can affect supply chain logistics when transported slowly by boat to cut expenses and environmental impact.
You may produce the exact form, design, and layout you desire for your items with both types of packaging because they offer amazing customisation options. In the end, the best choice depends on the particular requirements of your product and its appearance. We offer offset printing on the folding carton packaging discussed above with minimum order quantities of 100 and rigid box packaging with minimum order quantities of 500 to provide you with a lower cost per unit of packaging. To ask for more budget-friendly packaging, do not hesitate to reach us to specifically tailor it for you.
