5 Tips for Standout Branded Packaging

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      In the words of American businessman and the amazing inventor Steve Jobs, “Packaging can be theater; it can create a story.” Strong packaging may address clear and attractive solutions to potential customers. According to an Ipsos study, they concur that 67% of people may depend on the packaging materials to decide which products to buy, and 72% of people will be influenced by the packaging design. Hence, packaging frequently affects the brand impression. Eight out of ten people feel that the packaging’s aesthetic can impact their choice of gift (81%), making it even more essential when purchasing the present. 67% of respondents believe that products with packaging made of cardboard and printed matter have a better impression than packaging made of other materials. Similarly, they concur that packaging made of eco-friendly and sustainable corrugated boxes, paper, and cardboard gives the impression that a product is high-end or superior (63%).

      The diverse spectrum of businesses in the digital business environment represents unique personalities and recognizable corporate characteristics. These perspectives shed light on how an organization wants to be seen. It serves as the groundwork for an authentic portrayal of the organization and the precise impact of its products and services on its clients. Sometimes, good packaging could be more valuable and even override the product’s value. Your products attract customers, regardless of how well-known your brand is. Therefore, designing a visually appealing product package that continually embodies your brand is the best marketing method to increase brand awareness and exposure. The packaging’s composition, design, and structure could reflect the company’s image and distinctive brand values.

Custom Printing Packaging for Unboxing Trends 2025

      Packaging is now your brand’s handy advertisement, thanks to the digital rebirth of videos of unboxing. The unpacking process may be the most thrilling aspect of buying a new product for most consumers in contemporary times. Hence, never hesitate to prepare your printing packaging patterns to follow the latest unboxing trend, as the crucial part of the marketing strategies for your brand exposure. Designing the packaging for your products should never be a last-minute decision.  When a customer unboxes those products, how do you want them to feel? A big part of the solution to that issue is packaging. Customised packaging creates viral experiences and lasting brand impressions for people who unbox it.  Unboxing videos posted on social media have become an irresistible craze during the last ten years. For both entertaining and learning purposes, people are unable to resist losing themselves in these incredibly captivating videos.

 With so many unboxing videos on sites like Instagram, YouTube, and TikTok, marketers maximise the chance to stand out. Customers can become ambassadors through the natural hype created by a well-designed unboxing experience. By 2025, packaging will have evolved into a form of craftsmanship, a medium for interaction, and a representation of social responsibility in addition to being a protective cover and a way to carry goods. Since PR boxes are often perceived as a wasteful pastime, we designed a box that reflected YF’s continuous dedication to sustainability while evoking a feeling of well-being and the brand’s iconic elegance at the same time.

Sustainable Packaging Materials

 

Raya Custom Box 2025 in YF Packaging Malaysia

 Source: YF Packaging Sdn. Bhd.


      The corrugated box, cardboard, paperboard, and rigid box(hard cover) are recyclable and reusable.  Product molds were installed in the internal drawers to guarantee secure delivery and a visually appealing showcase display. To extend the packing life as much as possible, we made the box reusable so that recipients might keep it in their homes after using the contents.  Prepare PR packaging that adapts the nature of the short video to eye-catch customers between 21 seconds and 34 seconds. With advancements ranging from eco-friendly materials to intelligent technology that may transform packaging into an interactive experience, the latest developments are completely changing the business. To achieve the global standards of ESG compliance, the eco-friendly and sustainable materials provided by YF Packaging can personalise and create the latest minimalist layout trends to improve its eyeball-catching aesthetics, and at the same time emphasising the use of environmentally friendly packaging substitutes to protect consumers and the environment from hazardous materials.

Physical Appearance

Chinese New Year Custom Packaging-YF Packaging

Source: YF Packaging Sdn. Bhd.

 

      Normally, vivid colours, bold patterns, and smooth workmanship immediately draw the eye and would be the first choice for consumer preferences. However, utilising rich, dark colours to reflect quality while branding yourself as the premium choice in your market would be another option, does not necessary for exaggerated printing colours and complicated graphics. Customers are more likely to post about their unpacking experiences on social media when the package is eye-catching. Moreover, businesses could consider the user-generated packaging approach following the latest trends. Brands adopting social media and other marketing channels to allow consumers to vote on their favorite designs and/or submit their own. Additionally, some have allowed clients to select specific designs, sizes, or different packaging tastes, giving them additional control over the package during shipping. Consumers feel more involved in the process and develop a closer bond with your business. Customers prefer to post their unpacking experiences on social media when the package is eye-catching.

“AHA!” Moment

Personalised Christmas Tree Packaging-YF Packaging

Source: YF Packaging Sdn. Bhd.

 

      Including secret passageways or surprising revelations improves the experience and fosters a feeling of exploration. People anticipate seeing more Instagram-worthy and trendy limited-edition packaging layouts and seasonal exclusive items in terms of creativity and surprising customisation. Customers are compelled to place their orders before the limited time passes because this packing technique could trigger and feed their fear of leaving behind the latest trend.YF packaging offers these various unique compartments, to involve excitement and enjoy the whole experience.

Functionality

premium look printing packaging Malaysia-YF Packaging

          Source: YF Packaging Sdn. Bhd.
 

      Performance Meets Elegance: It’s crucial to have packaging that feels high-end and is safe to open easily. Certain businesses opt for minimalist packaging, using basic, uncluttered designs that express authenticity and openness. Brands that use a minimalist strategy try to say and achieve less is more. This involves removing distracting graphic elements to concentrate on what matters and transparency. Minimalist packaging seeks to reduce distractions and the mental effort required to purchase in a world where ads are everywhere. In addition to supporting environmental initiatives by limiting obsolete materials and waste generated by packaging, this movement is along with the visually pleasing tastes of many modern customers.

Personalisation 

Personalised Printing Packaging-YF Packaging

Source: YF Packaging Sdn. Bhd.

      One popular way to personalize is with tailored messages, and handwritten thank-you letters, but for seasonal PR campaigns where you truly want to wow anybody, you can also use instances of customisable inner packaging. Social media labels, affiliate codes, QR codes, and more details about your business narrative are examples of promotional elements of packaging boxes. Packaging designed for relevant daily reuse is an additional technique to engage consumers and raise curiosity about the brand. Consumers value this work and are more inclined to tell their followers about it. YF packaging always exceeded expectations regarding results through a team of professional and talented designers. Clients reported that it was the first package they had ever gotten, and they were pleased by YF Packaging’s goal of being a nearly zero-complaint packaging company. As a result, we help our customers gain considerable impressions, engagement, and media value.  

YF Packaging Sdn. Bhd. stands as the top independent manufacturer of corrugated box and paperboard packaging solutions in Malaysia. With a dedication to quality and cutting-edge printing techniques, we are delighted to assist in enhancing your brand through your upcoming printing packaging. Reach out to us today to discover more.

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